🌍 Balozy Technologies 2025 Year in Review

Scaling Hustle, Trust, and Dignity Across Kenya

✨ Introduction

2025 was a landmark year for Balozy Technologies. What started as a bold idea — to digitize Kenya’s informal service economy and give dignity to everyday hustlers — has now become a movement. From mama fua in Kisii to DJs in Nyeri, plumbers in Eldoret to bakers in Nairobi, Balozy has become the go‑to app for verified, direct hiring.

This year, we didn’t just grow in numbers. We grew in trust, in technology, in community impact, and in the pride of seeing Kenyans embrace hustle with dignity. With 300+ services live on the app, 140,000+ downloads, and thousands of verified jobs completed, Balozy is no longer just a startup — it’s a household name.

📱 Platform Growth & Adoption

• ✅300+ Services: From cleaning and plumbing to catering, tutoring, beauty, and entertainment, Balozy now covers virtually every hustle category.
• ✅140,000+ Downloads: We crossed the 100,000 milestone mid‑year and closed 2025 with 140K installs.
• ✅Verified Pros: Over 5,000+ service providers onboarded, each vetted for trust and quality.
• ✅Clients: 32,000+ active users booking services directly, no middleman.

This growth reflects Kenya’s hunger for digital solutions that simplify life. No more asking neighbors “uko na mtu wa fundi?” — now it’s just a tap away.

⚙️ Product & Technology Milestones

2025 was the year we matured our platform with features that balance trust, transparency, and hustle empowerment:

• ✅Bidding System Launch: Pros can now bid for jobs directly in the app. This gives them control over pricing, visibility, and competitiveness. Clients benefit from transparent offers and faster matching.
• ✅Matching Engine: Improved algorithms now match clients with pros based on bidding behavior, ratings, and location.
• ✅Multi‑Channel Notifications: WhatsApp, SMS, and push notifications keep both sides updated, reducing missed bookings by 70%.
• ✅Compliance Dashboards: Internal dashboards track onboarding, ratings, verification, and disputes — ensuring accountability and preparing us for regional expansion.

👩🏽‍🦱 Community Impact & CSR

Balozy isn’t just about tech. It’s about people.

• ✅Women Empowerment: 60% of our pros are women. Campaigns like #MamaFuaNaTrust highlighted dignity in domestic work and boosted bookings.
• ✅Youth Employment: DJs, photographers, and tech repair hustlers found new opportunities. We hosted 12 county workshops to train youth in digital service delivery.
• ✅Environmental CSR: 1,000+ trees planted, community cleanups  and supplies contribution organized

🤝 Partnerships & Events

• ✅Youth Collaborations: Kiambu, Nyeri, Meru, Nanyuki to support youth employment and verified service rollouts.
• ✅Housing Developers: Partnerships to provide verified service packages for new tenants.
• ✅Latitude59: Balozy showcased its model at Estonia’s premier startup conference, attracting global investor interest.
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📣 Marketing & Brand Evolution

2025 was the year Balozy’s voice became louder, prouder, and more Kenya‑relatable.

• ✅Africa‑Proud Messaging: Campaigns leaned into Swahili and community pride. Hashtags like #BalozyNiMamboyote and #KaziSafi became rallying cries.
• ✅Influencer Campaigns: Eric Omondi’s video reached 500K+ views, breaking down Balozy’s mission in everyday language.
• ✅Social Media Growth: 11K+ followers on Facebook, strong traction on Instagram and YouTube.
  • • • 🌍Partnered with Mathira Newspaper to boost local visibility and community trust.
      • 🌍Partnered with Nairobi City social media platforms to amplify digital reach and engage urban audiences.

📊 Financial Performance

2025 marked the launch of our monetization model:

• ✅Bidding Credits: Pros purchase credits to bid for jobs.
• ✅Commission Structure: Small percentage per completed task, with pros keeping most of their earnings.
• ✅Premium Visibility: Boosted listings for verified pros.
• ✅Social Media Partnerships: Bulk service agreements with influencers, media houses, and newspapers

Impact:

• ✅Revenue grew 220% year‑on‑year.
• ✅CAC:LTV ratio improved to 1:4.
• ✅Social Media partnerships contributed 15% of revenue.
• ✅Pro retention rose to 78% among those using bidding credits.

🛠️ Challenges & Lessons

• ✅Pro Drop‑Offs: Addressed with onboarding videos and mentorship.
• ✅Client Education: Pricing guides and “Know Your Hustle” campaigns helped set expectations.

🚀 Vision for 2026

• ✅Regional Expansion: Launch in Uganda and Tanzania.
• ✅Expand Partnerships: Build stronger collaborations with NGOs, banks, and corporate organizations to scale verified services, unlock financing opportunities for pros, and deepen community impact.
• ✅Platform Upgrades: Category dashboards, pro portfolios, client loyalty programs.
• ✅CSR Scaling: 10,000 trees planted, 100+ women‑led businesses supported, 25 cleanups hosted.
• ✅ Investor Readiness: Series A fundraising with audited financials and impact reports.

🎯 Conclusion

2025 proved that verified hustle can scale. Balozy didn’t just connect clients and pros — we built dignity, trust, and pride into Kenya’s service economy.

As we step into 2026, we carry the lessons, wins, and dreams of a nation ready to hire direct, hustle clean, and grow together.